Saint Michael's College

During the past few weeks we have all noticed all the tours going around full of high school seniors and there parents, deciding where they want to send their kid to school. Have you noticed any changes on campus during these last few weeks? I definitely have, the maintenance workers are out way more, they spread new mulch, plant new trees, lay seed to spread over low grass areas, even the food seems a little better. I understand our school needs to market itself to attract new students, and to tell you the truth, I think they do a great job. Can anyone think of anything else they have noticed differently in campus since these tours have started?

Free Six Inch Subs

Subway is trying to promote their breakfast sandwich's. The deal is that if you buy a six inch sub before 9am you get another six inch sub of your choice for free. I think this is a great idea because customers can get a breakfast sandwich and then a lunch sandwich for later on in the day. Many people are not aware of subway breakfast sandwich's and I feel this is a great way to get them out there. Who doesn't like a free sub?

Free Burrito's To Promote Earth Day

Earth day has become a hit recently due to all of the concern of the environment and a company has recognized this and jumped on a great marketing strategy. Chipotle is serving free burritos all day on earth day, April 22nd. The burritos will be served in reusable lunch bags. I find this to be a great idea. Chipotle will benefit in two ways from this. The first way benefits business because many people who have never had a Chipotle burrito before will be lining up for free food and they will definitely be coming back due to how delicious they are. The second benefit is the opinion people will have on the company, they are showing that they care with the reusable lunch bags. They are showing consumers that they want to be a part of earth day. I think the free burritos on earth day will be a hit and they will continue to do this every year on earth day.

QR codes are going to be the best marketing tool very soon

I was in Boston last night and as I was approaching a bar that my friends and I were going to I noticed that there were two lines, I figured both were to get into the bar. As I got closer I realized one line was full of people waiting to scan the QR code that was posted outside the bar. I asked a girl that was in line what the big deal was and she said if you scan the code you get a free pitcher of beer so I obviously had to do it. The bar was the most packed I have seen it so obviously QR codes can be great for nightlife marketing.